Services

Wilkins Media Company (WMC) has been serving the nationwide advertising community and the out-of-home industry for 45 years. We're the experts at simplifying & optimizing multiple market out-of-home buys for both agencies and advertisers. We work with the client to design an out-of-home media program that best suits the needs and budget of the advertiser. Whether a campaign includes movie theater or transit advertising, wild postings, or some of the newest media types, Wilkins will provide the most competitive rates and incomparable expertise.

Overview

One call to Wilkins will provide you with:

  • Rates for one to 500+ markets.
  • In-depth knowledge of out-of-home media.
  • Alternate uses of out-of-home media to make your media plan interesting, different, and more efficient.
  • Recommendations on showing sizes, quantities, or campaign length.
  • Typical or actual location lists or spotted maps.
  • Geographic and demographic information.
  • Reach, frequency, and cost per thousand numbers for each market.

Rates via phone, fax, or email. Complex proposals require additional time.

Working with Wilkins gives you:

  • Rate leverage due to the high volume of Wilkins out-of-home media purchases.
  • Knowledge of competitive situations between all out-of-home media companies in a market.
  • Ability to provide competitive nationwide quotes from all reputable out-of-home media companies.
  • Price/Value analysis for each program.
  • Everyday negotiating that results in better media buys.

Contract services provides you with:

  • The benefit of a consistent contract format regardless of the number of out-of-home media companies or the variety of media display types used.
  • The convenience of contracting via email or fax.
  • Terms and Conditions modeled after the AAAA standard media contract.

Wilkins' accounting department provides you with:

  • One clear, itemized invoice which mirrors the campaign contract, eliminates excess paperwork, and allows one check payment.
  • Consolidated production billing.
  • Completion affidavits, location lists, and representative photographs as proof of performance measures.